Project Overview

Home Run is a groundbreaking platform that merges real estate investing with the thrill of live betting. Designed to make property auctions more accessible and engaging, it allows users to predict auction outcomes, win jackpots, and participate in a gamified investment environment. With integrated educational resources and community features, Home Run empowers users to enhance their investment skills while engaging in real-time auctions.

Key Metrics

• Enabled multi-tiered subscription revenue streams, including educational content sales and in-app currency purchases.
• Scaled to handle multiple simultaneous auctions, supporting diverse user roles including guests, subscribers, professionals, and influencers.
• Boosted user engagement through gamification, leading to longer session durations and higher user retention.
• Integrated performance analytics for admin-led decision-making and content optimization.

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Project Scope

The Home Run platform included both a cross-platform mobile application and a responsive web application, supporting:

• User onboarding with role-based access (guest, subscriber, admin, influencer, etc.)
• Real-time auction participation with predictive betting features
• In-app currency management and multi-tier subscription models
• Educational content delivery and exclusive insights
• Admin dashboards for managing users, content, payouts, and platform-wide analytics

Project Workflow for Seamless Delivery

1. Discovery & Planning:
Mapped out user journeys and defined platform goals focusing on accessibility, engagement, and monetization.

2. Design & Wireframing:
Created intuitive UI/UX designs emphasizing real-time interaction, personalized user experiences, and seamless content navigation.

3. Development:
Built mobile (cross-platform) and web applications with integrated auction engines, betting logic, subscription handling, and scalable infrastructure.

4. Testing & Optimization:
Conducted multi-device testing, load testing for concurrent auctions, and iterative improvements based on real user feedback.

5. Deployment & Monitoring:
Deployed on scalable cloud infrastructure with robust admin controls, analytics dashboards, and real-time performance monitoring.

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Results

Home Run successfully reinvented the property auction experience, combining entertainment, education, and investment in one seamless ecosystem. It lowered the barrier to entry for real estate investment, increased user engagement through gamification, and created sustainable revenue channels through subscriptions and exclusive features. Admins and influencers gained powerful tools for content and auction management, while users enjoyed an immersive and rewarding investment experience.

Final Output

A fully integrated, scalable real estate auction and betting platform—comprising:

• Cross-Platform Mobile Application
• Responsive Web Application
• Admin Dashboard with Full Control Over Users, Content, and Auctions
• Multilayered Subscription System and In-App Economy
• Analytics-Driven Platform Management Tools

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Project Overview

Intellex is a career mentoring platform that helps professionals navigate career transitions through personalized coaching and expert mentorship. The founders partnered with Ontik Technology to turn their idea into a scalable product, extending their team with Ontik’s development expertise. Ontik designed and built a web platform with dedicated portals for mentors and mentees, enabling easy session scheduling, secure payment processing, and feedback collection. This solution addresses the challenge of managing 5–7 career changes that individuals typically experience by providing continuous guidance and a supportive online mentorship community.

Key Metrics

• Rapid development achieved by functioning as an extension of the client’s team, accelerating time-to-market.
  
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• Scalable AWS infrastructure in place, capable of supporting growth and numerous simultaneous mentorship sessions.

Project Scope

• Mentorship Portals: Developed dedicated mentor and mentee portals for profile management, session scheduling, and mentor-mentee communication.
  
  
• Scheduling & Payments: Implemented an easy-to-use scheduling system (integrated with cal.com) and payment processing (via Stripe) for booking mentorship sessions.
  
  
• Admin Dashboard: Built an admin panel for platform oversight, including user management, session monitoring, and content moderation.
  
  
• Scalable Architecture: Designed a cloud-hosted, Redis-cached architecture to ensure reliable performance as the user base grows.
  
  
• Automated Testing: Integrated end-to-end automated tests (Playwright) to ensure platform stability and a high-quality user experience.
  
  

Project Workflow for Seamless Delivery

Product Design & Planning
Conducted requirements workshops with Intellex’s founders to define user roles and platform features. Created initial wireframes and a system architecture plan aligning with the mentorship workflow.

UI/UX Design
Developed an intuitive UX for both mentors and mentees. Ontik’s designers produced high-fidelity prototypes in Figma, focusing on easy scheduling, profile browsing, and feedback submission to ensure an engaging user interface.

Portal Development
Built the front-end using Next.js and the back-end using Node.js/Express. Core features implemented included profile creation, mentor search, session booking calendar, payment gateway integration, and real-time notifications for session updates.

Integration & Testing
Integrated third-party services (Stripe for payments, cal.com for scheduling) and ensured data flows securely between components. Conducted thorough testing and QA – from automated test scripts to user acceptance testing – to validate that scheduling, payments, and mentorship sessions worked seamlessly end-to-end.

Deployment & Feedback Iteration
Deployed the application on AWS, leveraging CI/CD pipelines for smooth releases. After launch, gathered user feedback and mentoring session data to iterate on features (e.g. refining the feedback system). The extended team model allowed quick turnaround on improvements post-launch.

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Results

Ontik Technology delivered a robust mentorship platform that Intellex successfully launched to its user base. The project’s collaboration model enabled rapid development without sacrificing quality, resulting in a fully functional product that closely aligned with the client’s vision. The platform’s seamless scheduling and payment integration provided a frictionless experience for mentors and mentees, which in turn fostered positive engagement and mentoring outcomes. Intellex is now well-positioned to scale its user community, and early user feedback has been overwhelmingly positive – mentors and mentees appreciate the ease of connecting and the professional structure the platform provides.

Final Output

A complete web-based mentoring platform comprising mentor and mentee portals and an admin dashboard, fully tested and deployed. The Intellex platform is live and facilitating real-time mentorship sessions, supporting professionals through their career journeys with a reliable, scalable online solution.

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Project Overview

Fitmate is an app-enabled, subscription-based gym access service. Once subscribed to Fitmate, users gain access to hundreds of partner gyms nationwide under a single membership plan, eliminating the need for multiple gym subscriptions. The client engaged Ontik Technology as their MVP development partner to take Fitmate from concept to reality. Ontik worked on the project end-to-end: starting with UI/UX design and wireframing, then full-scale development of the mobile app and supporting web systems. The resulting product allows fitness enthusiasts to seamlessly find and check into gyms across Australia using one app. After the successful MVP launch (achieved in just 4 months), Fitmate continued its partnership with Ontik for ongoing development – effectively making Ontik their extended software team – which enabled rapid iteration and scaling of features as user adoption grew.

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Key Metrics

• $2M+ increase in revenue post-launch, as Fitmate quickly attracted a large user base and partnerships with gyms nationwide.
  
  
• 100% client satisfaction, leading Fitmate to continue with Ontik as a long-term development partner for further product enhancements.
  

Project Scope

• Unified Gym Subscription System: Developed the functionality for users to create accounts and subscribe to a plan that grants access to a network of partner gyms, replacing traditional single-gym memberships with one universal subscription.
  
  
• Tiered Access & Class Booking: Implemented a tiered gym access system based on subscription level, allowing users to attend various gyms and book different classes or training sessions offered by partner facilities according to their plan.
  
  
• Geolocation of Gyms: Integrated location-based features so users can discover and navigate to nearby Fitmate partner gyms. The app includes an interactive map and “nearest gym finder” to improve user convenience.
  
  
• QR Code Entry System: Enabled a contactless check-in process by generating unique QR codes within the app for each user – partner gyms simply scan the code to verify active membership and grant entry.
  
  
• Gym Community Engagement: Built community features (such as gym ratings/reviews or social challenges) to increase user engagement and foster a sense of community among Fitmate users across different gyms.
  
  

Project Workflow for Seamless Delivery

Wireframe & UI Design
Created detailed wireframes and user journey maps for the Fitmate app. Developed user-friendly UI screens using Figma, ensuring the app’s look and feel is intuitive for gym-goers (e.g., simple gym search, easy check-in interface). The design phase established a consistent brand and seamless experience across mobile and web portals.

Infrastructure Development
Designed and built the software infrastructure to ensure scalability and performance. This included setting up a secure backend architecture with Node.js and MySQL capable of handling real-time check-ins and membership validations across many gyms, and integrating with cloud services for reliability.

Roadmap & Sprint Planning
Prepared a go-to-market development roadmap and organized the project into agile sprints using a ClickUp sprint board. Ontik and Fitmate collaborated in sprint planning sessions to prioritize features (such as user onboarding, gym search, QR code check-in) and to adapt to feedback quickly, keeping the project on track for the 4-month MVP deadline.

MVP Development
Developed the minimum viable product (MVP) focusing on core functionality: user registration, subscription purchase, gym directory, and QR code generation for gym entry. Ensured all essential features were functional and tested for the initial release. Both the Flutter mobile app and the React/Next.js web admin portal were built in tandem to provide a complete solution.

Cloud Deployment
Deployed the application on AWS Cloud for secure and reliable access. The mobile app connected to a cloud-hosted API, and the web admin/CRM was hosted on AWS EC2 with data stored in a managed MySQL database. The deployment was configured for auto-scaling to handle increasing load as new users and gyms joined the network.

Post-Launch Support
After the MVP launch, Ontik assigned three dedicated engineers on a full-time engagement (FTE) model to provide continuous support and iterative improvements. This post-launch team handled bug fixes, new feature development (such as promotional referral systems and advanced analytics), and technical support for Fitmate, ensuring the product’s stability and growth beyond the initial release.

Results

The Fitmate app launched as a fully functional MVP, ready for go-to-market expansion, within the aggressive timeline of four months. This successful launch enabled Fitmate to quickly onboard users and partner gyms, establishing itself in the Australian fitness market. By leveraging an offshore dedicated team from Ontik Technology, Fitmate was able to cut development and R&D costs to roughly half of their initial budget, achieving significant cost efficiency without compromising on qualityfile-3sqnjfosbbbgxgvfnqaq8x. The platform’s impact was immediately evident: users found immense value in the convenience of a one-pass gym membership, and partner gyms gained access to a broader customer base. The seamless user experience – from finding gyms to frictionless QR code check-ins – led to positive user reviews and high engagement. This success, combined with ongoing support from Ontik’s team, positioned Fitmate for rapid scaling. The company not only saw substantial revenue growth after launch but also forged a long-term development partnership with Ontik, ensuring continuous innovation of the Fitmate platform.

Final Output

A launched MVP comprising a cross-platform mobile application and a web-based admin/CRM portal for Fitmate. The output included all essential features (user onboarding, subscription management, gym discovery, QR entry system) fully implemented, along with design assets and documentation. The Fitmate platform is now live, connecting thousands of users to a nationwide gym network with a single subscription, and continues to evolve with Ontik’s ongoing development support.

Project Overview

Onguard was conceptualized to bridge the gap between service providers and users with limited or no internet connectivity. While most digital appointment systems require mobile apps or web portals, Onguard takes a radically inclusive approach by using SMS-based technology to make appointment booking accessible to anyone with a basic mobile phone.

In partnership with the University of North Carolina at Chapel Hill, Ontik Technology led the design and development of Onguard, building an infrastructure that allows users to book appointments simply by sending and receiving text messages. The solution was engineered to be lightweight, cost-free for end-users, and highly adaptable to various telecom environments.

By eliminating the dependency on internet-based applications, Onguard enables critical services—such as healthcare providers, government agencies, and social programs—to reach underserved populations. Whether users are in rural areas, low-income neighborhoods, or facing technological barriers, they can now book appointments with ease.

Project Scope

• Telecom-First Appointment System: Designed an SMS-only appointment booking system accessible on any mobile device without internet.
  
  
• REST API Infrastructure: Developed a RESTful API to connect Onguard’s backend with a wide range of SMS gateways, making the solution adaptable to different telecom providers globally.
  
  
• LTE Network Optimization: Engineered the platform to operate over 4G LTE networks, specifically leveraging Bands B1 and B3, ensuring optimal signal reception across supported cellular carriers.
  
  
• Toll-Free User Access: Implemented toll-free SMS access, ensuring that users incur no cost when booking or managing appointments via text message.
  
  
• Google Contacts Integration: Enhanced the system with Google Contacts syncing for organizations and service providers, allowing easy access to contact lists for appointment management.
  
  
• User Experience Testing: Conducted a structured usability survey with 20 participants, focusing on system clarity, ease of interaction, and overall user satisfaction.

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Project Workflow for Seamless Delivery

Discovery & Problem Definition
Ontik partnered with UNC Chapel Hill’s project team to understand the barriers faced by digitally excluded communities. Key insights highlighted the importance of removing internet dependency while maintaining simplicity and accessibility. Together, they outlined a product vision centered on leveraging SMS as the primary interaction medium.

Architecture and API Development
Ontik’s engineers designed a modular REST API to serve as the backbone of the Onguard system. This API acts as a bridge between the platform’s scheduling engine and any SMS gateway, enabling real-time bidirectional communication via text messages. This approach made Onguard highly flexible, capable of integrating with telecom providers in different regions without significant customization.

Telecom and Network Integration
To ensure reliable connectivity, Ontik built the system to leverage 4G LTE technologies, specifically targeting Bands B1 and B3. These bands are commonly supported by major cellular carriers, enhancing network compatibility. Additionally, Ontik coordinated with telecom partners to provision a toll-free number, removing cost barriers for users. This ensures that even financially constrained individuals could access the service without worrying about charges.

User-Centered Design and Usability Study
Recognizing that many target users might not be tech-savvy, Ontik designed simple, clear SMS interaction flows. Users receive prompts guiding them through the appointment booking process step by step. To validate this experience, a user study involving 20 participants was conducted. Participants were observed using the system, and feedback was collected on message clarity, booking accuracy, and overall experience. This real-world validation helped fine-tune the language and structure of the SMS prompts, ensuring the system was as intuitive as possible.

System Enhancements and Contact Integration
Based on stakeholder feedback, Ontik implemented Google Contacts integration for service providers. This feature allows organizations to manage their contact lists seamlessly, making it easier to notify or follow up with clients through the SMS system. This integration further enhanced the platform’s utility for service providers managing large user bases.

Testing and Deployment
Comprehensive system testing was carried out to ensure reliability under real-world telecom conditions. Ontik tested message delivery speeds, API response times, and gateway reliability across different carriers. Once validated, the system was deployed for use in partnership with UNC Chapel Hill and their pilot service providers.

Results

The collaborative development of Onguard yielded a fully operational SMS-based appointment booking platform with meaningful social impact. Key achievements include:

• Accessibility: Enabled non-internet users to easily book appointments via SMS, widening access to essential services for underserved communities.
  
  
• Cost-Free User Experience: Successfully deployed with a toll-free number, ensuring that end-users incur no charges when booking or managing appointments.
  
  
• Telecom Agnostic: Built with a flexible API that works with multiple SMS gateways, allowing the platform to operate across different carriers and regions.
  
  
• User Validation: 80% of test participants reported a positive experience, citing the system’s simplicity and convenience as standout features.
  
  
• Enhanced Provider Capabilities: Integrated with Google Contacts, making it easier for service providers to manage user communications and follow-ups.
  
  

Final Output

A fully deployed, SMS-based appointment scheduling platform, accessible to users without internet or smartphones. Backed by REST API integration, LTE network optimization, toll-free user access, and real-world usability validation, Onguard stands as a scalable solution for extending digital services to connectivity-limited populations.

Project Overview

CircleBet is an innovative startup developing a social betting platform where users can create and engage in betting challenges with their friends or social network, without the need for traditional betting houses. The idea is to democratize the betting experience by making it peer-to-peer and community-driven. CircleBet partnered with Ontik Technology to build their Minimum Viable Product (MVP), which would serve as a proof of concept for investors and early adopters. Ontik’s role encompassed establishing CircleBet’s brand identity and design, selecting the appropriate technology stack, developing the mobile app (and supporting backend), and rigorously testing the product. The resulting MVP app allowed users to easily propose bets on anything (sports, games, personal challenges), invite friends to participate, set terms, and use a secure escrow and payment system for wagers – all in a fun, intuitive interface. By removing bookmakers from the equation, CircleBet’s platform enables direct betting among friends, bringing a social and transparent twist to the betting industry.

Key Metrics

• Completed the end-to-end development of the MVP within the startup’s targeted timeframe, allowing CircleBet to begin beta testing and demonstrations on schedule.
• Implemented a secure peer-to-peer payment system (leveraging Stripe Connect) that ensures 100% compliance with transactional safety standards for handling users’ wager funds.

Project Scope

• Social Betting Mechanics: Built the core functionality for users to create custom bets and invite others. This included a bet creation workflow (defining the bet description, terms, and stakes), an invitation system to challenge friends, and an interface to accept or decline bets. A real-time feed lets users see ongoing bets and results within their circle, enhancing engagement.
  
  
• Peer-to-Peer Payment Handling: Integrated Stripe Connect to manage wager transactions securely. When users place bets, funds are held in escrow and, once the outcome is decided, the system automatically transfers winnings to the victor’s account. This removed the need for a “house” and ensured trust among users that payouts are handled fairly and transparently.
  
  
• Community and Profiles: Developed user profile features and social connectivity. Users can add friends, view each other’s betting history and stats (win/loss record, points or reputation score), and communicate about bets. This social layer encourages friendly competition and recurring engagement on the platform.
  
  
• Admin and Compliance Tools: Although primarily a mobile app, an admin interface or tools were created to oversee the system – e.g., to review reported bets (for inappropriate content), manage user disputes, and ensure compliance with any legal regulations for peer betting. Emphasis was placed on security (with user identity verification steps) and ensuring the app meets local guidelines for lawful social betting.
  
  
• Branding & UI/UX Design: Produced a comprehensive brand guideline for CircleBet, including logo design, color palettes, and tone of voice for messaging. Ontik’s design team then applied this branding to craft an intuitive UI for the app, focusing on a playful yet secure look-and-feel. This covered everything from the bet creation screens to the animation of showing a win/loss outcome, delivering a polished user experience in the MVP.
  
  

Project Workflow for Seamless Delivery

Brand Guideline Creation
Ontik started by developing CircleBet’s brand identity. Through a series of creative workshops with the client, we defined the brand’s personality (fun, competitive, and trustworthy). We produced a brand guideline document covering the logo, app icon, color scheme, typography, and sample usage. This ensured that all visual and written materials for CircleBet remained consistent and professional. Early UI sketches and mood boards for the app were also created to align the team on the envisioned style.

Technology Selection & Planning
Next, we evaluated technology options for the app’s development. Given the need for real-time updates and a reliable backend to handle transactions, we chose a stack of Next.js for any web interfaces and Node.js for the backend API, with MySQL for the database and Redis for caching live data (like active bets). We designed the system architecture, including how the mobile front-end would communicate with the backend. A development plan was then drafted, breaking down features (bet creation, payments, notifications, etc.) into a sequence of milestones for the MVP.

MVP Development
Ontik’s engineers proceeded to develop the mobile application and backend in parallel. On the frontend, we implemented all major screens: user onboarding, friend list, create a bet wizard, bet feed, and notifications. On the backend, we set up secure RESTful APIs for bet management, user profiles, and payment processing. The team also integrated external services: Stripe/Stripe Connect for handling the monetary transactions between users, and cal.com’s API was utilized to integrate a calendar or scheduling component (e.g., possibly to set deadlines for when a bet’s outcome should be decided – this ensured bets have a clear time frame and automated resolution triggers). Regular builds of the app were shared with CircleBet for feedback. Ontik remained in close communication, adapting the scope as needed to meet MVP priorities.

Testing & QA
Quality assurance was critical given the real-money aspect of the app. Ontik wrote automated test suites (using Playwright and other tools) to run through critical flows like placing a bet, accepting a bet, and the payout process – verifying that funds moved correctly and outcomes recorded accurately. We also conducted rigorous manual testing to simulate user interactions in a social context (multiple users betting in a group) and to ensure the app remained stable. Security testing was performed on the payment flow to prevent any vulnerabilities. Finally, we had a small group of internal testers beta test the app in “real-world” scenarios, which helped refine the user experience and fix any final bugs before release.

Deployment & Launch Prep
With a polished MVP in hand, Ontik assisted CircleBet in preparing for launch. We deployed the backend on AWS, ensuring scalability for initial user acquisition. The mobile app was readied for distribution – if it was a web-based hybrid app, it would be accessible via web; if it was truly mobile native, we guided them on publishing to app stores (though as an MVP, sometimes distribution might be limited to test users). We also provided the client with documentation on the system and trained them on the admin tools to monitor activity. At this stage, CircleBet could use the MVP for pitching to investors or onboarding a closed group of beta users. Ontik stood by during the beta launch period to quickly address any issues.

Results

Ontik Technology successfully delivered CircleBet’s MVP, which empowered the startup to move forward confidently in the social betting market. The collaboration resulted in a fully functional app that demonstrated the core concept: users could challenge friends to bets and handle wagers entirely through the platform. This proof-of-concept was crucial for CircleBet to attract interest – indeed, with the MVP, the founders were able to begin beta testing with a select community and showcase the product to potential investors and partners. The seamless user experience and polished design of the app were frequently cited as strong points, helping a novel concept gain user trust quickly. The technical foundations laid by Ontik (robust backend, secure payment integration, scalable architecture) ensured that the platform remained stable even as more users joined during the beta. As a result, CircleBet entered its next phase with a viable product and real user feedback. Furthermore, the brand guideline and design system provided by Ontik equipped CircleBet with a professional image from the outset, which is often a challenge for early-stage startups. In summary, the project’s outcome was a success: an MVP delivered on time, meeting all key requirements, and positioning CircleBet to accelerate its go-to-market plans with a tested, investor-ready product.

Final Output

A fully tested and deployed MVP of the CircleBet social betting platform. The final output included the mobile application (with core social betting features operational), a set of brand and design assets establishing CircleBet’s identity, and the backend infrastructure necessary to support user sign-ups, bet transactions, and payouts. With this MVP, CircleBet was able to launch a beta program and demonstrate a working product, marking an essential step toward its full market launch.